What we learned together
Reflections and takeaways from every session, thanks to our community and guests.
Cross-functional Tensions
If you could remove cross-functional tension from your organisation entirely, would you? Most people at this June's session wouldn't. Tension brings in perspectives that wouldn't otherwise surface. Without it, you move faster, but you risk ending up with something predictable. The harder part is knowing what to do when you're in the middle of it. We explored this at tiket.com across two parts: an open discussion with the room, followed by a Q&A with Yoel Sumitro and Mohamad Ario Adimas.
Starting vs. Scaling a Product
You can't talk about starting vs scaling without talking about product-market fit. And that's how this session unfolded. Held at Antler and supported by UXArmy, we had a discussion with the community, joined by Farzikha Soerono, Head of Product Development at Bank Saqu.
Getting Buy-in
Buy-in doesn't usually fail with a "no." It fails quietly; polite agreement, then nothing happens. Hosted by DKATALIS, this session brought together product managers, researchers, designers, and product leaders to talk about how buy-in actually works inside organisations, and the messy political reality behind it — closing with a thoughtful and candid Q&A with Cipta Pratama and Fitria Sabaruddin.
Managing Trade-offs
For the very first Unbuilt session, hosted at tiket.com, we had people from product, design, research, engineering, ops, and founders in the room. That mix made the discussion around managing trade-offs even richer. The session ran in two parts: a roundtable with the room, then a Q&A with Prayudi Utomo on how trade-offs work in the public sector — where success metrics aren't always clear, and "no one is left behind" changes the nature of the trade-off from who to when.
